When it comes to selling a house in today’s market many sellers are in for a culture shock. Today’s buyers are different than they were five years ago. Buyers are demanding. In this technology savvy world we live in buyers want to see homes when their schedule permits. It is no longer about the seller and creating the perfect ambiance for selling a home; today’s buyers want convenience and they aren’t about to wait for an open house to get what they want. Long gone are the days of baking cookies and creating the perfect, warm home introduction.
When you decide to sell your home the first step that you should make is to call in a trusted professional. Real estate agents help to eliminate the emotional aspect of the transaction. This greatly improves the chance of a quick sale. Below is a sample action plan that most realtors will use when working with you to sell your home.
One debate that exists is if a seller should buy a new home before they have sold theirs. Is it necessary to carry two mortgages? The answer is no. Sell your home before you buy a new one. A few scenarios’ can play out all of which are better than paying two mortgages. Many buyers are willing to work with a seller if they need additional time in the home by renting it back to the seller for a few months while they find a new home. Another option that is common is a short term rental. The one thing you are looking to avoid is buying a home contingent on the sale of yours especially in a market where you are up against other bidders.
No longer are the good ole days of throwing a for sale sign in the yard and calling it a day. Homes don’t get sold unless they are properly marketed. Buyers are looking for photos, videos, floor plans, staging ideas and more. They are looking at homes online and through social media. Long gone are the days of Sunday drive by’s where buyers are deciding which homes to look at. If they don’t see what they want to out of the online marketing campaign you and your realtor have set up then you won’t have to worry about setting up a time for them to see the house in person.
Selling a home today requires buyers to have immediate access to have their questions answered immediately. Without a solid internet presence and marketing plan in place your home will sit stale on the market for months waiting for those far and few between drive-by buyers.
It can be a challenge to sell your home. This is especially true in a market saturated with homes for sale. When buyers have lots of options available to them they don’t have to buy what you are selling. If your home is just one of a million available on the market today it is crucial that you aren’t sloppy when putting it up for sale.
Don’t price your home out of the market: You know what you paid for your home when you bought it and you know what you have invested into but that doesn’t mean you know how much it should sell for. Your house is not worth a penny more than what the market is willing to purchase it for. The market may have gone up or it may have gone down since you initially purchased your home. When setting an asking price for your home it is important that you don’t overprice your home. A home that has a high asking price may discourage parties that are interested in making an offer. Your goal is to sell your home not show it for six months. Take into consideration homes that are comparable to yours and be willing to set an asking price that is equivalent.
Don’t go it alone: There are a number of mistakes that can be made in any real estate transaction. Without the proper understanding of exactly what is entailed in selling your home it is wise to hire a professional realtor to guide you through the process. Working with a local real estate agent is helpful in a number of ways. First, they are familiar with the local area, the selling price of similar homes in the area and know a reasonable offer when it is given. They have experience on counter offers and can help you negotiate a contract that is fair and appropriate for the market you are in.
Another benefit of using a real estate agent when selling your home is the additional marketing tools and connections that have available to them. Selling your home in a competitive market is much more than just sticking a sign in the yard and watching buyers come pouring in. Today real estate is all about marketing. Your home needs to be on the internet throughout social media, video tours and public open house advertisements with additional pictures of the home. Sellers can no longer get by on putting a sign in the yard, word of mouth and drive-by’s.
The process of selling your home can be emotional. A real estate agent can help you through the sentimental aspect while understanding the business side. With the right price and proper marketing your home has the potential to have a number of buyers interested before it is even officially listed by the real estate agent.